NASCAR Driver Joins Elite List of Athletes Featured in Big Game Ad
Ross Chastain is set to bring NASCAR to one of the biggest stages in sports entertainment—Super Bowl LIX. The Trackhouse Racing driver will appear in one of Busch Light’s commercials during the highly anticipated game, giving NASCAR fans a reason to tune in beyond just football.
A Big Moment for Chastain and NASCAR
Busch Light has been a longtime supporter of motorsports, and featuring Chastain in its Super Bowl ad highlights the brand’s commitment to NASCAR. The watermelon farmer-turned-racer has become one of the sport’s most recognizable personalities, known for his aggressive driving style and unforgettable “Hail Melon” move at Martinsville in 2022.
This Super Bowl commercial will further elevate Chastain’s profile, placing him alongside other major sports figures featured in high-profile ads during the game. It also marks a significant moment for NASCAR, as drivers rarely appear in Super Bowl commercials, making this a unique opportunity to showcase the sport to a massive audience.
Busch Light’s Continued NASCAR Connection
Busch Light has been a prominent NASCAR partner for decades, sponsoring both teams and major events. The brand has previously worked with drivers like Kevin Harvick and currently serves as a key sponsor for RFK Racing’s Brad Keselowski.
The commercial’s storyline remains under wraps, but given Busch Light’s history of humorous and creative ads, fans can expect something entertaining. Whether it showcases Chastain’s racing skills or leans into his farmer background, the spot is sure to generate buzz among both NASCAR and NFL fans alike.
Super Bowl Sunday Just Got More Exciting for NASCAR Fans
Super Bowl LIX, set for February 11, 2024, will now have a NASCAR presence, making the game even more intriguing for racing enthusiasts. With the Daytona 500 just a week later, Chastain’s appearance in a Super Bowl commercial could be perfect timing to draw new eyes to the sport ahead of NASCAR’s biggest race.
For Chastain, it’s another milestone in his career, proving that his rise in NASCAR has made him a marketable star beyond the racetrack. And for NASCAR, it’s a rare chance to be in the spotlight during one of the most-watched TV events of the year.
