In one of the most unique collaborations in NASCAR history, seven-time Cup Series champion Jimmie Johnson is letting a free-throw contest with NBA legend Shaquille O’Neal determine his paint scheme for the 2024 Daytona 500.
Johnson, who is set to pilot the No. 84 Carvana Chevrolet for Legacy Motor Club in the Great American Race, took to social media to share the unusual but entertaining decision-making process. “Never thought my paint scheme would come down to a free-throw contest… but here we are,” he wrote.
The contest pits Johnson—more familiar with fast laps than free throws—against Shaq, a dominant force in basketball but notoriously shaky from the foul line. Fans are already buzzing over the matchup, with many wondering if Johnson’s precision on the track will translate to the hardwood or if Shaq’s sheer presence will give him the edge.
While the details of the contest haven’t been fully revealed, the stakes are clear: the winner’s choice of Carvana paint scheme will hit the track for the Daytona 500 on February 18.
Carvana, known for its innovative marketing, is once again embracing a creative approach to fan engagement. Whether Johnson sinks a clutch shot or Shaq overcomes his free-throw struggles, NASCAR fans are in for a fun twist leading into Speedweeks.
So, who’s your pick—Jimmie’s steady hand or Shaq’s towering presence? Either way, one thing’s for sure: this Daytona 500 scheme will have a story behind it.