In a rare and heartwarming display of gratitude, Road Ranger took to Facebook yesterday to reflect on the conclusion of its partnership with NASCAR driver Ty Majeski.
The convenience store chain, which has been a loyal supporter of Majeski in the NASCAR Craftsman Truck Series, expressed appreciation for their time together while also looking ahead to an exciting new chapter.
Road Ranger is now shifting its sponsorship efforts to the NASCAR Xfinity Series, where it will back Sheldon Creed and the newly formed Haas Factory Team for the 2024 season. This move marks a significant step for the brand as it continues its presence in the sport.
A Classy Farewell
Sponsorship changes are a common occurrence in motorsports, but Road Ranger’s public farewell to Majeski stood out. Rather than simply announcing the end of their partnership, the company shared a heartfelt message, acknowledging the journey they had with the Wisconsin native. Their post resonated with NASCAR fans, many of whom have followed Majeski’s career closely.
Majeski, who drives for ThorSport Racing in the Truck Series, has been a competitive force, scoring multiple wins and consistently running up front. Road Ranger’s support played a role in his success, and their message made it clear that there were no hard feelings—just gratitude and excitement for the future.
New Horizons with Haas Factory Team
As Road Ranger parts ways with Majeski, its focus now turns to the NASCAR Xfinity Series, where it will serve as a primary sponsor for Sheldon Creed. Creed, a former Truck Series champion, is entering a new phase of his career with the Haas Factory Team, an organization spearheaded by Stewart-Haas Racing’s restructured Xfinity program.
Creed’s move to the Haas-backed team is a major storyline for the 2024 season, as he looks to establish himself as a title contender in the Xfinity Series. With Road Ranger’s backing, the team will have added resources to compete at a high level.
A Positive Transition
While some sponsorship changes can be abrupt or impersonal, Road Ranger’s approach has been the opposite. Their respectful farewell to Majeski and enthusiastic commitment to Creed and Haas Factory Team reflect their dedication to the sport and the relationships they’ve built along the way.
As the 2024 NASCAR season gets underway, fans will undoubtedly keep an eye on both Ty Majeski and Sheldon Creed. Though their paths have diverged, Road Ranger’s presence in NASCAR remains strong, ensuring that their brand will continue to be a part of the sport’s exciting future.
