Charlotte Motor Speedway is bringing the spirit of the holidays to life with a special twist on its beloved Speedway Christmas event presented by Atrium Health. On a night dedicated to inclusivity and joy, Signing Santa will return, ensuring that all children, including those in the deaf and hard-of-hearing community, can experience the magic of meeting Santa Claus in a way that feels personal and meaningful.
A Holiday Tradition with a Purpose
Speedway Christmas has become a cherished tradition for families in the Charlotte area, offering a dazzling display of lights, festive music, and memorable moments. This year, the event takes a step further in celebrating diversity by incorporating Signing Santa, a beloved figure who communicates with children using American Sign Language (ASL).
The initiative reflects Charlotte Motor Speedway’s commitment to creating a welcoming and inclusive environment where every child can feel the joy of the season.
A Night to Remember
Signing Santa will make his appearance during a special night at Speedway Christmas, providing an opportunity for children who use ASL to connect with Santa in a meaningful way. Families can watch their children’s faces light up as they share their holiday wishes with Santa in a language they understand.
“For us, this is about making sure every child has the chance to feel seen, heard, and included during the holidays,” said an event organizer. “The holidays are a time for connection, and Signing Santa allows us to spread that joy to everyone.”
The Role of Atrium Health
As the presenting sponsor, Atrium Health plays a key role in supporting the inclusivity efforts at Speedway Christmas. Known for its commitment to community wellness, Atrium Health’s partnership highlights the importance of accessibility and celebration for all families, regardless of their unique needs.
“We’re proud to partner with Charlotte Motor Speedway to make this event as inclusive as possible,” an Atrium Health representative shared. “This is about creating a space where every family can share in the holiday cheer.”
More Than Just Santa
In addition to Signing Santa, Speedway Christmas offers a host of activities and attractions to entertain guests of all ages. From a drive-through light show featuring over 4 million lights to festive movies shown on the big screen, the event is packed with holiday fun. Special themed nights, including the Signing Santa event, add a personal touch to the experience, ensuring there’s something for everyone.
A Heartfelt Invitation
Charlotte Motor Speedway invites families to join this night of inclusivity, joy, and holiday magic. For those attending the Signing Santa event, it’s more than just a festive outing—it’s a reminder that the holiday season is for everyone, no matter their background or abilities.
Speedway Christmas runs through the holiday season, with Signing Santa set to make his appearance on a designated night that promises to leave a lasting impact on children and families alike.
This unique celebration of community and connection is a testament to the spirit of the holidays and Charlotte Motor Speedway’s dedication to spreading cheer to all.
